2 Easy Ways to Increase Productivity with Print
It’s the Time Want to grow your business or organization? Here’s a tip: spend more time on it. But before you roll your eyes, notice I didn’t say anything about working harder or longer hours. I simply mean spending more time on your actual business by tapping...
36 Promotional Kits Your Prospects Won’t Forget: Part 2 – The Total List
Promotional Kitting Builds Connections…and Business This week I am focusing on promotional kitting. In Tuesday’s post, I explained why promotional kits and bundles are top of the list for memorable and effective corporate gifts. And I described a few of the very best...
36 Promotional Kits Your Prospects Won’t Forget: Part 1 – The Standouts
Promotional Kitting Creates a Memorable Connection to Build Sales In a recent post, I talked about the value of promotional kitting. (Why give those important people one promotional gift when a thoughtfully designed kit or bundle can delight them with multiple items?)...
9 Time-Saving Sales & Marketing Enablement Services
Save Time and Build Business With Sales Enablement—Part 1 of 2 You’re in business for a reason. Even if you love every minute on the job, your primary goal is to make sales (Or with a non-profit or advocacy group, change opinions or perceptions). You will benefit from...
Should You Forget Print at Your Next Trade Show?
Don’t Make a Bad Trade Show Tradeoff Today, I’m offering what might be a little dose of “tough love” to a few of you. As a big believer in print marketing, I have to weigh in a minor trend I’ve heard about. Some companies, thinking they are doing something...
Is Your Brand Missing Out on The Sensory Benefits of Print?
Print Is the Only Sense-able Form of Marketing Today I’d like to share still more evidence of something I’ve long believed. Far from being “dead”, print is more important and more effective than ever. People love talking about all things digital. But those fleeting...
Stickers Are Hot! Is Your Brand Taking Advantage?
When Stickers Adhere, It’s “Your Ad Here” In Tuesday’s post, I wrapped up a series on promotional items ideal for companies involved in the automobile industry. One of them was stickers (bumper, window and more). It occurred to me some of you might...
Drive Business with Auto Industry Promotional Items: Part 4 of 4 – Let’s Have Some FUN
The Best Auto Industry Promotional Items for Free-wheeling Fun Hope you had a happy 4th of July. And speaking of fourth – it’s time for us to wrap up our four-part series on promotional items that celebrate the automobile industry. So far, we’ve covered some...
Drive Business with Auto Industry Promotional Items: Part 3 of 4 – Time for Tech
Connect with Sales: the Best Tech-related Auto Industry Promotional Items Happy 4th of July week! Enjoy, whether you’re planning a backyard BBQ or a road trip. It is driving season, and as you know, last week I talked about why auto-themed promotional items are so...
7 of The Best Custom Buttons To Boost Your Business
Time to Button Up Your Promotional Marketing Efforts with Custom Buttons Fun topic today to help give your business a bit of a boost. In short, it’s time to make your marketing fun. But it’s also about making your marketing effective. Today’s consumers (and not...
11 Top Tech Promotional Items for Summer Marketing
Stock your custom online company store with tech related on-the-go logo branded promotional items! Promotional products increase brand awareness, generate sales, and your customers are taking their tech everywhere, including summer vacations. So be sure to have the hottest tech promotional items for them this summer!
How to Make Money Instead of Mistakes with Promotional Items
Failure to have an effective marketing plan can cost you money and end with missed opportunities. With an effective marketing plan in place for you next event, you can leverage your company’s online store as a resource for how to make the most of any opportunity.
Business is BAD? You Need This
Put Your Success in Your Customers’ Hands Last week, I shared thoughts on the importance of promotional marketing even when your business is doing well. I suspect a certain number of you saw that headline and moved on, thinking “that’s not us, unfortunately.”...
Business is Good? You Still Need to Market Yourself!
When things are going good, it’s not time to be complacent. Staying on top of your marketing goals with brand awareness and messaging will keep the momentum going. Have a plan, have a strategy and utilize an online company store to effectively manage it all.
How to Waste Your Direct Mail Effort
Without a Strategy, Direct Mail Goes Directly In The Trash You know by now that I’m a big fan of direct mail. But I’m the first to admit that it’s not an automatic “home run.” There are plenty of direct mail success stories. But there are perhaps even more cases in...
Promotional Company Stores Get Employees Their Recognition
Give your employees the recognition and rewards that they’ve worked so hard for. Find out how a custom company store for employees can make it so they get something that they cherish for years to come.
Golf Outings: A Stroke of Genius for Promotional Marketing
Name and Claim Outings and Events with Promotional Products There are plenty of places that promotional products make very good sense. That’s the whole reason for our current series on promotional marketing programs for your business. But today, I’d like to focus on...
Are You Ashamed of Your Business?
Is Your Promotional Marketing Hiding Behind Name Brands and Just Plain Hiding YOURS? Today, I’m posting another installment in a series on the valuable promotional marketing programs your business might be missing. And this one starts with a pretty tough question for...