How Popular Are Promotional T-Shirts? Well, in a 2019 study, we learned that 80% of consumers own promotional t-shirts, 63% of consumers keep them for over a year and 47% keep them for TWO YEARS OR LONGER. That’s a lot of ROI for your marketing dollar and proves how great they are for a promotional gift or giveaway.
One piece of custom promotional outerwear apparel is really hot right now, vests. They’re designed for warmth, but they’re also “on-point” from a fashion standpoint. You’ve seen them on leading characters in movies and television. But you’ll also notice them on style-conscious folks you run into everywhere from concerts to convenience stores.