Order Custom Product Labels Easily
Custom Product Labels Help Your Products Shine and Your Business Grow When your customers think about your product, what do they picture? Easy—the label. Custom product labels do several important jobs from carrying critical legal and other information, to sharing...
IRC Labels Increase Sales and Reduce Retail Losses
Want to Increase Sales and Reduce Retail Losses? IRC Labels Do It All! IRC labels have been a pretty popular topic in marketing and sales circles lately. One big reason, as I mentioned last week, is that they have the highest redemption rate of all types of coupons....
Custom IRC Labels and These Three Ideas Will Increase Sales
Custom IRC Labels and These Three Ideas Will Increase Sales In several recent posts, I’ve mentioned the success businesses are enjoying with instant redeemable coupon labels, also called IRC labels. Basically, these are coupons in the form of adhesive labels that can...PTI Labels That Stick To Adhere Throughout The Supply Chain
Produce Suppliers, You Need PTI Labels for Compliance…And We’re Making Them Stick! From labels that help logistics and fulfillment for manufacturers and warehouse operations, to labels for bottles of craft beer actually made out of hops, we have had over 90...Here’s How to Make Products Fly Off Your Shelves
IRC Labels Grab Attention And Sales! Think of the aisles of your local supermarket. All those products just sitting there, waiting and hoping to be “chosen” by a cart-pushing shopper. If you are the manufacturer of one of those products, it can be a marketing...How to Increase Sales with IRC Labels
What Are The Benefits To Using IRC Labels? Last week, I gave you some basic information about Instant Redeemable Coupon (IRC) labels. There’s a reason you see more and more of them today while shopping, or even browsing your favorite newspaper or magazine. Actually,...5 Ways To Win With Your Next Introductory Sales Call
How To “Have Them At Hello” – Or Shortly After During Your Next Introductory Sales Call New business. New customers. New accounts. If you run a business, you know that success depends upon a steady stream of prospects for you or your salespeople to meet, convince and...Direct Mail With Video? Here’s a Marketing Approach You Have to Watch
Direct Mail with Video? Here’s A Marketing Idea That Really Needs Watching If you’re a regular reader, you know I like direct mail because current research shows that it’s a great way to separate yourself from competitors who think “all digital” is the only way to go...How To Increase Sales Like The Pros
It seems sometimes many think there is a silver bullet to getting new sales. I get asked all the time about how to increase sales. And while here at Superior we focus on the process to save our clients time and money, our print supply chain technology and promotional product management systems will also increase sales.
But today, I’d like to talk about personal selling success. And I believe it’s as true these days as it was in those “good old” days: successful selling is less about the act of selling and more about building relationships, offering solutions to make your clients lives less complicated and doing the hard work people don’t see.
Often, as we see those around us having success in increasing sales, we fall for the “iceberg” illusion in the attached image. We see those people who get lots of sales as “natural born salespeople” who successfully increase sales through some secret sauce that is beyond our reach. Not True!