Do Promotional Products Work?

Feb 9, 2016

Chances are, you won’t have to look very hard at work or at home to find promotional products that various businesses have given you. At work, maybe it’s a pen, or a USB drive, or a portable power unit for your phone or other electronic gear that you use frequently. If you’re reading this at home in the evening or on the weekend, there’s also a pretty good chance you’re wearing a promotional item like a T-shirt from an event or promotion, or a hat you received from some product or store happy to have your business.

Okay, now try to remember an ad or television commercial, billboard or ad on a website you noticed back on the same day you received that promotional item? Good luck with that one.

Success Is A Process. Just Ask ISO

Feb 4, 2016

Over the next couple of months, I’m going to be talking periodically about how the things we do here at Superior Business Solutions in order to maintain ISO standards have a direct impact on you and your business. Each post will feature one of the key content areas listed in the requirements for certification.

Today, I’d like to focus on what ISO standards call a “process approach” to conducting your business.

What Your Business Can Learn From Groundhog Day

Feb 2, 2016

Don’t Do Six More Weeks of Anything Without Reading This Watch the TV news today and you’ll see the usual remote report from Pennsylvania featuring “Punxsutawney Phil” and whether or not he saw his shadow.  Though there is always debate about whether six more weeks of...

How To Increase Sales Like The Pros

Jan 28, 2016

It seems sometimes many think there is a silver bullet to getting new sales. I get asked all the time about how to increase sales. And while here at Superior we focus on the process to save our clients time and money, our print supply chain technology and promotional product management systems will also increase sales.

But today, I’d like to talk about personal selling success. And I believe it’s as true these days as it was in those “good old” days: successful selling is less about the act of selling and more about building relationships, offering solutions to make your clients lives less complicated and doing the hard work people don’t see.

Often, as we see those around us having success in increasing sales, we fall for the “iceberg” illusion in the attached image. We see those people who get lots of sales as “natural born salespeople” who successfully increase sales through some secret sauce that is beyond our reach. Not True!

3 Ways To Use Technology To Save Time

Jan 21, 2016

Choose Technology By What It Does, Not How “Cool” It Sounds Our #MindfulTech series is committed to helping you use technology to make you more productive. Here are a few specific ways to DO that, on the job and off it. 1. Rule Your...

Top 5 Apps for Android to Save Time and Money

Jan 12, 2016

Saving Time, Money and Trouble? I App-rove. Today we continue our effort to help you make mindful choices about technology during 2016 to simplify your business and your life. Last week in our first #MindfulTech post, I focused on the most helpful apps to save time...

Top 5 Apps for iPhone to Help You Save Time and Money #MindfulTech

Jan 7, 2016

Are These Apps Time and Money Savers?   APP-solutely! In a post earlier this week, I introduced the concept of “Mindful Tech”. Today, I offer the first post in our 2016 #MindfulTech series – and it’s especially for you iPhone users. Don’t worry, next week...

Make Life Better and Easier in 2016 with #MindfulTech

Jan 5, 2016

In 2016, Learn to See Technology as a Tool, Not a Tyrant Hello, and a very happy 2016 to all of you. I’d like to use my posts during this first week of the new year to introduce a theme that I’ll be revisiting from time to time in 2016: #MindfulTech. That may sound...

Boost Your Marketing Creativity with Supply Chain Management

Dec 10, 2015

Efficiency Isn’t the Only Benefit to Supply Chain Management There’s no questioning the incredible efficiency that supply chain management adds to your organization. If you’re a regular reader, you know I regularly point out the benefits of a one-source approach...

How to Reduce Costs and Chaos in Your Print Supply Chain

Dec 8, 2015

The Answer, Much to the Experts’ Surprise, Is….Technology! It’s actually rather ironic. As I’ve mentioned here before, many self-appointed experts claim that print is diminishing in importance, and that we are headed toward a paperless society. And the reason most...

To Improve Your Business, Involve Your People

Dec 3, 2015

Part #2 in a Series: What Our ISO Certification Means to You You’ve heard it from many companies, in their marketing materials and in the speeches given by top executives at industry conferences: “Our people are the secret to our success.”  Or “our most important...

In Business, It’s All About the Process

Dec 1, 2015

A Superior Process For Your Print Management and Promotional Items If you’ve spent any time around schoolteachers, you have probably heard this phrase more than once: process over product. What does it mean? Well, it means that knowing how to find an answer is the...

What A Difference Three Letters Make – When Those Letters are ISO

Nov 17, 2015

Part #1 in a Series: What Our ISO Certification Means to You As you may remember, a few months back Superior Business Solutions earned ISO 9001: 2008 certification. We were (and are) pretty proud of that. ISO Certification takes a great deal of dedication and effort...

Document Security Threats Are On The Rise…Is Your Business Protected?

Nov 10, 2015

Gain Knowledge on Document Security Solutions Download Your Free Risk Analysis White Paper On Document Security HERE!  Counterfeiting of sensitive documents is a major problem for many businesses today. The document risks to businesses as well as their consumers...

A New Standard of Safety for Chemical Labels

Nov 5, 2015

The Final Installment in a Series on New Labeling Requirements That May Impact Your Business In my previous two posts, I talked about new label regulations designed to make things better and safer for consumers. One involved new provisions for nutrition labels that...

Visionary Ford Executive Praises Paper

Oct 27, 2015

For Ford VP, Progress Begins on Paper It may seem like a recurring theme around here, but my brother Bill passed along another strong piece of evidence to me that even in this e-obsessed world, paper is more important than ever. And it’s time for those who have...

Is Taking Time Off Bad For Business? #THRIVE15

Oct 22, 2015

Quite the Opposite – Your Dedication Could Be Holding Your Business Back Maybe you’ve seen the TV car commercial where a guy actually leaves his office job at 5 p.m., earning stunned stares and quiet admiration from jealous coworkers for his ‘bravery.” Chances...

5 Steps To A Happier Corporate Holiday – #THRIVE15

Oct 15, 2015

Make the Holidays Happy for You, Your Co-Workers and Your Clients When you’re in business, the holidays can be equal parts delight and dread. Sure the atmosphere is festive, and who doesn’t enjoy the chance to share in the music, the gifts and the special family...