Last week, I shared some results from a survey conducted by the Advertising Specialty Institute (ASI). First, I was proud to report the results showed that promotional products work so well and are the favorite form of advertising by almost all respondents to the survey. Then, I went into a little more detail about which promotional products had the most influence in creating a positive impression of the advertiser providing them.
I also promised to share a little more information this week about which promotional products are the preferred ones among people who live where you live and do business. Well, here’s graphic that tells the story pretty well. Here in Michigan where our corporate office is located, drinkware seems to be the most powerful at influencing opinions about the advertiser. In other states, other items top the list.