Forget Motivation: Provide Inspiration Teamwork seems like an overused word these days. But you don’t have to own or manage a business for very long to appreciate its importance. You quickly learn that to maximize productivity, you need everyone working to the best of...
Are Your Mailings Packed with Efficiency? Stop me if you’ve heard this one. “A brochure, a letter, a product sample and a premium item go into a box…” Okay, you caught me. That’s not really a joke. But it is a kit. A pretty typical one, actually. And it’s my way of...
Print Sticks. Digital Doesn’t. Today, let’s wrap up our series on the Five Invaluable Features of Print Marketing. We’ve talked about how print marketing stands out and is more engaging. We’ve also discussed how it is popular with everyone including millennials...
Digital Captures Attention, but Print Captures Dollars The other day, as I was preparing material for this current series on the features of print marketing, something occurred to me. Millennials are supposedly “all in” on electronic and digital media, right? Well...
Round Up a Scattered Audience with Print I’d like to start today’s post with a quote: “People in the USA consume much more media today than ever — but it’s ever-more-fractured and granular bits of content across ever more fragmented devices and channels.” I...
Why Your Marketing Might Be Missing a Beat Print marketing is not just another marketing channel. Either on its own or as an integral part of a multi-faceted marketing campaign, print has been proven time and again to be an extremely effective marketing channel. And...
Facebook’s in the Digital Doghouse. Switch to Print Marketing and Succeed You’ve heard an endless stream of stories related to Facebook recently. They range from surprise algorithm changes to the uncomfortable “revelation” that Facebook shares ALL of our...
Your Business Will Benefit from Knowing The Answer Many people think millennials are so focused on technology that they regard print marketing as outdated and ignore it. Those people apparently don’t know millennials very well. Because millennials want all the print...
Broad Perspectives to Help Build Your Business Those who know me know I am very focused on our business. I’m proud of Superior Business Solutions as a “go-to” partner for managed print services and promotional items and want to keep it that way. But to manage a...
Print Can Make Your Brand More Alive Than Ever You’ve probably heard somebody describe a print ad that “jumped off the page.” Well, to quote an old cliché (bad grammar and all) – you ain’t seen nothin’ yet! There are some amazing things going on in the area of print...
Our Customers Have Spoken UPDATE: Superior Business Solutions has earned a three-peat with another Best of Print & Digital win for 2019! Sometimes history repeating itself can be a very good thing. I am proud and humbled to announce that Superior Business...
Good Advice About Making Your Work Worth It Occasionally, I like to share famous (or not-so-famous) quotes that seem to offer unique or interesting wisdom we can use in how we conduct our business and our sales process. When I read a quote that inspires me, I (at...
Making Work Seem Less Like It With the new year flying by and too much to do and too little time, you’re probably stressed out. In fact, Americans are reporting a stress level of 4.6 on a scale from 1 to 10 with 10 being totally stressed out. So today I’m going to...
Waste #7: Overproduction—Part 8 of 8: Addressing the Seven Wastes in LEAN Manufacturing with Corporate Kiosk Today, let’s take on the final “waste” in our series about the seven areas of waste identified in LEAN manufacturing. For a couple weeks now, we’ve been...
Waste #6: Inventory—Part 7 of 8: Addressing the Seven Wastes in LEAN Manufacturing with Corporate Kiosk This week, we’ll be wrapping up our series on the seven areas of waste identified in LEAN manufacturing. It’s a topic we’ve been revisiting since it generated...
Waste #5: Poor Quality—Part 6 of 8: Addressing the Seven Wastes in LEAN Manufacturing with Corporate Kiosk Next up on our waste “hit list”: quality problems. If you’ve been following along, you know we’ve been revisiting seven wastes identified in LEAN...
Waste #3: Processing—Part 5 of 8: Addressing the Seven Wastes in LEAN Manufacturing with Corporate Kiosk The seven wastes identified in LEAN manufacturing were the subject of an extremely popular post when first published. Therefore, we’ve been revisiting the topic...
LEAN Thinking is Profitable Thinking: Part 1 of 8 If yours is like many businesses, you’ve begun the new year with big plans to cut waste in your operation. Along with increasing sales, it’s the only way to craft a larger bottom line. And that’s perfectly...
Hours Are Assets – Spend Them Wisely It’s a brand-new year. But unfortunately, one thing hasn’t changed. You (and your business) are still pressed for time. At last check, there are still only 24 hours in a day, seven days in a week, and, well, you get the idea....
Print Is Not Only Stirring But Stirring Up Sales I almost have to laugh whenever this comes up…but it still comes up! Critics, most working far outside their area of expertise, see all the hype about digital this and digital that. They read another article about...
