Do People Use QR Codes? Are You Kidding?

Do People Use QR Codes? “Quick Response” is a Business Necessity Do people use QR codes? People ask me that question from time to time, and I understand why. It’s because certain “too cool for the room” techies pronounced QR codes dead years ago, and apparently...

How QR Codes Work as a Marketing Enablement Tool

Marketing Enablement Tools for Stronger Sales: Part 3 of 7 Today I’d like to continue our series in which we are assessing the value of marketing enablement tools. I’ll have fun doing this one since I get to dispel a notion that has been spread by trendy techies...

QR Codes? Here’s Why They Matter to Your Business

Mashable Says QR Codes are “Cool Again” A few years back, some “in the know” techies pronounced QR codes dead. But to paraphrase Mark Twain after he read his own obituary – reports of its demise have been greatly exaggerated. Plenty of recent evidence suggests that QR...
How to Easily Create a Google Maps QR Code for Your Business

How to Easily Create a Google Maps QR Code for Your Business

QR Codes Are a Great Sales Enablement Tool for Your Business How many times have you heard that old “location, location, location” mantra? Well, one of the reasons for that is easy: it’s true! For a business, your location is critical. Finding you is a pretty...
Maximizing on QR Codes

Maximizing on QR Codes

QR Codes are gaining a lot of press right now. They are all over the place, magazines, billboards, airports, direct mail pieces, etc. Even USPS is offering a 3% discount right now for any mailing using QR Codes. You can get the details on the USPS website. Have you...