Strong Social Media Plans: How to Create One

Businesses often fail with social media because they don’t come up with a plan and stick to it. Often times, they don’t see the results they are expecting immediately and give up. Social media is time consuming, it takes consistency and patience. Many...

SMS Marketing Campaigns: 3 Things to Consider

Marketers are recognizing this trend and turning frequently to text messaging as an efficient channel for communicating with customers and prospects. There are a number of things to consider when creating an SMS marketing campaign. Many businesses are hastily adding...

Tips For Creating Email Campaigns for Mobile Devices

The number of people checking emails on mobile devices is increasing each day. You need to do a little research and see how much of your target audience is using their mobile phones before dedicating resources to optimize your emails for mobile. Every marketer knows...

4 Sales Mistakes To Avoid

We all make mistakes, no one is perfect. But there are a lot of mistakes that can be avoided with a little extra awareness and care. Making mistakes in sales can be very costly! Below are 4 of the most common mistakes that are made among sales people. This will be...

Creating a Stronger Sales Strategy

Selling print is not going to get easier. You can’t change this highly competitive market or the scourge of digital advertising that’s plaguing many printers. What you can control is how you approach your own sales and marketing strategy.  If you feel like you are...