Promotional Kitting Generates Profitable Results We’ve been talking here recently about kitting and fulfillment. Today, I’d like to focus on promotional kitting. Because promotional kitting combines strategic thinking and creativity to generate profitable results....
How to Avoid Problems with Product Kitting and Fulfillment Services Sometimes a good idea fails because of bad execution. Think of the six neighborhood guys that met to shovel the deep snow off an elderly neighbor’s driveway. When they got there, they discovered they...
The Best Way to Shape Up What You’re Shipping Out For those not yet familiar with the term “what is kitting and fulfillment” that we covered in a recent post. Let’s say you know very well what the term means, but perhaps you simply aren’t sure how kitting and...
What You Pick and How You Pack Both Matter You send things to customers. You probably also send things to prospects, hoping to turn them into customers. And as I’m sure you have discovered, you can blow through lots of employee time gathering up, packaging and...
Are Your Mailings Packed with Efficiency? Stop me if you’ve heard this one. “A brochure, a letter, a product sample and a premium item go into a box…” Okay, you caught me. That’s not really a joke. But it is a kit. A pretty typical one, actually. And it’s my way of...
